meet our team


Mr. Louis Olivera, Executive Director

Louis Olivera, United States Army retiree, has worked in the business and program management sector for nearly 25 years. As a U.S. Department of the Army civilian he served for nearly half a decade as the deputy program manager for a multimillion dollar technology program. Louis went on to build startups in the business management, marketing, and financial sectors. As the Executive Director of the Honor Bell Foundation, Louis draws upon his experience in startup businesses that have both succeeded and failed. Louis is a former U.S. Army Ranger and was critically wounded during the 1989 invasion of Panama where he received the Purple Heart Medal while spearheading the nighttime combat parachute jump into Rio Hato. He is a former Service Officer and Chaplin for the Department of Colorado, Military Order of the Purple Heart, and served as Senior-Vice Commander of Chapter 1041, Military Order of the Purple Heart. Louis is a graduate of the University of Colorado Masters Program in Entrepreneurship.

Ms. Michelle Mallin,  Chief of Staff

Michelle Mallin is the owner and principal of MGM Solutions, a nonprofit consulting firm in Highlands Ranch, Colorado. She has worked in the nonprofit world for the better part of the last 20 years. Michelle is focused on event planning, fundraising, and project management with an emphasis on developing non-traditional revenue streams. Having volunteered with a variety of organizations whose causes included working to prevent drunk driving, fight breast cancer, and support victims of sexual assault, Michelle took her background in technology, publishing, direct mail, event planning, and marketing and formed a freelance marketing and public relations firm which allows her to draw upon a vast network of charities and contacts. She has worked with dozens of charities with a variety of missions but does specialize in those that support the military and first responder communities. Michelle has organized myriad events and helped to form several non-profit organizations. Her father and stepfather are both US Army veterans; one, a recipient of the Bronze Star and Purple Heart, and the other a decorated New York City police officer. Each instilled in her a deep respect for those who serve our nation and our neighborhoods. She and her team strive daily to “honor and respect, those who serve and protect.”  Michelle is a graduate of the State University of New York at Albany and completed the M.S. program in Publishing at Pace University.

Mr. Alan Bucknam, Director of Marketing 

Alan Bucknam is the owner and principal of Notchcode Creative, a visual communications studio in Wheat Ridge, Colorado. He has over two decades' experience in graphic design, branding, and integrated marketing. Graduating with a BFA in photography from the Savannah College of Art and Design in 1993, his background includes work in small boutique design studios and at a large private university. Since opening Notchcode in 1999, he has created award-winning campaigns for local and national clients in the nonprofit, small business, corporate, and government sectors. Keeping the user experience focused on clients' messages and branding points is his specialty, along with exploring ways to innovate new brand experiences and points of contact for clients and their markets. In addition to the big picture, Alan’s clients are always impressed with his creativity, his detail-oriented approach, and his research-based process. While he has not served, his family includes a long tradition of military service from the Spanish-American War through Operation Iraqi Freedom; he is humbled by the opportunity to help honor our country’s service members.